Tiffany & Co. And Supreme Tease Collaboration
Following the rumours in September, Tiffany & Co. and Supreme have teased its collaboration on their Instagram accounts.
Nearly two months ago, rumours surfaced that luxury jewellery brand Tiffany & Co. and streetwear label Supreme would be collaborating. The two brands have since made it official by teasing it on both their Instagram accounts.
- READ MORE: Are Supreme x Tiffany and Co. Collaborating?
On the social media platform, both brands posted the same video showing Supreme skater, Sean Pablo wearing a piece from the collab. The clip focuses on a pearl necklace accented by a silver oval pendant, which could be a revamped version of the iconic Tiffany heart necklace.
Besides the pearl necklace, the partnership is believed to include sterling silver necklaces, heart-shaped key pocket knife and studs, all accompanied with a special logo sticker. There is also no confirmed release date yet.
The move comes after LVMH’s acquisition of Tiffany & Co. who is spurring a slow, yet sure rebrand of the American jeweller. Earlier in the year, the brand had debuted a campaign with the tagline, “Not Your Mother’s Tiffany,” that was plastered across the streets of New York. Following this, the brand unveiled their new ambassadors: Beyoncé and Jay-Z in a series of videos.
This will not be the first time Supreme has collaborated with an LVMH-owned brand — it had teamed up with Louis Vuitton and Rimowa previously in 2017.
Other two big-name brands collaborating are Fendi and Kim Kardashian’s Skims. Kardashian and Fendi’s Kim Jones had come together to create a capsule collection. The collection includes shapewear, lingerie, swimwear, outerwear, and accessories. The collection drops tomorrow, November 9.
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